I Cannot Choose the Right Messaging Route

Choosing the correct Messaging Route involves understanding your message's purpose, the target audience, and the required deliverability rates. Here's a quick rundown:

1. Identify the Purpose: Determine if the message is two way, transactional, or WhatsApp-related.
2. Know Your Audience: Some routes are more suitable for a business audience, while others are better for consumers.
3. Check Regulations: Follow the rules set by regulatory bodies for each route type.
   Marketing SMS messages are designed to promote a product or service. They bulk send messages and are meant for a large audience.

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NOTE

Please check the Messaging Route Types section for more information.